Denis Romanello
Sportswear Designer Expert
With over 20 years of experience in the global sports industry, I specialize in apparel design, product development, marketing strategy, and sustainable innovation. Originally from Brazil, I spent over five years in Australia, where I began my career in the apparel industry and earned a Diploma in Graphic Design from Gold Coast Institute of TAFE. My passion for design, sustainability, and performance-driven products led me to further my studies with a postgraduate degree in Aesthetics and Fashion Business at USP – University of São Paulo.
Throughout my career, I have worked with leading sportswear brands such as O’Neill, Rip Curl, and Penalty, managing product lines, developing technical sports apparel, and driving brand strategies across global markets. I have extensive experience in eco-friendly product development and sourcing, having co-founded Green Minds, Brazil’s first sustainable e-commerce for surfwear and sports products.
Now, as a freelance senior sportswear designer, I collaborate with emerging brands worldwide, offering expertise in:
• Apparel Design & Product Development – From concept to production, including technical packs and textile innovation.
• Graphic & Textile Design – Creating prints, patterns, and branding elements for sportswear collections.
• Sustainable Innovation – Implementing eco-friendly materials and responsible production methods.
• Marketing & Brand Positioning – Crafting compelling narratives that align products with brand identity.
I am passionate about merging design, functionality, and sustainability to create products that inspire athletes and consumers. Whether you’re a startup or an established brand, I bring a strategic and creative approach to every project.
📩 Get in touch: denis@thehubdesignco.com